As people have migrated to online banking, the need to adapt and change to customer needs is continuously evolving.
It used to be the case that when a customer came to your bank, they were a customer for life. With the emergence of digital banks that offer more cost-effective ways to do business, now more than ever, banks need to deliver streamlined and slick customer experiences across every touchpoint.
CX Index has a strong track record working with banks and digital banks alike, helping them listen to customers across all key touchpoints and implement improvements that lead to significant reductions in customer effort and increased customer retention and advocacy.
